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Showing posts from March, 2023

Tips for Increasing Open Rates and Conversions Through Email Marketing

 Reaching out to both current and prospective consumers through email marketing is a great form of  targeted marketing  and  online advertising . However, with the average office worker receiving over 100 emails per day, it's essential to stand out in their inbox. Your email read rates and sales must be increased if you want to accomplish this. In this article, a leading  digital marketing agency  will look at email marketing best practices that can raise your open rates and conversions. Create an Eye-Catching Subject Line  Your subject line should be creative and interesting, and should grab your reader's attention. It should be clear, concise, and give the reader an idea of what's in the email. Avoid using misleading or clickbait subject lines that do not reflect the content of the email, or subject lines that sound like generic online advertising jargon. Be original.  Personalise Your Emails  When used effectively, personalised emails produce better response rates...

Tips on How Reels Can Benefit Your Brand

Online advertising and the digital world are centered on social networks. That world is evolving, and marketing strategies must too. Companies must adjust to the continuously shifting social network environments and take advantage of each one's special characteristics to differentiate themselves from the competition. Companies have jumped on the reels trend since Instagram introduced the feature, hoping it will give them an advantage and make it easier for them to get found online . Reels allow brands to create discoverable short-form videos to attract customers and prospects equally. Here are some pointers provided by Digital Freak  on the use of reels for your business. New Audiences You can find a variety of opportunities from a popular reel that you wouldn't find on any other social media site. It enables your business to connect with customers who were previously an improbable market. Reels can increase your impact, which means a wider range of prospective customers for y...