Digital Freak

Creating a business is not just as easy as having a physical store and a business website. As a business owner, you should know as well how to market your products and services, as businesses rely mostly on the impact of their marketing strategy. In today's day and age, marketing business does not just stop at television and print ads but also includes online marketing. One of the SEO strategies (or Search Engine Optimisation) that contributes to the success of a business is Inbound Marketing, known as an effective means of brand promotion and also a great way to get followers and increase your business web traffic . Inbound marketing is one of the ways to enable your brand to get found by the customers, by increasing web traffic, getting followers and turning them to possible customers. It focuses on attracting possible customers through internet content like social media. This kind of marketing is helping the customers as well to find the right products and services that ...

When you decide to start a business, you should create a website dedicated to your business. All the topics, images, and other content should talk about your business and the products and services you offer. SEO , or search engine optimization, is a process which involves web marketing in order for your website to gain web traffic which is 'organic' or unpaid. SEO involves a lot of different factors in order to help your business and its web traffic, and one of the most important components is the Meta Description. The meta description is a statement or an HTML attribute which summarises a page's content, generally around 155 to 160 characters. A good and effective meta description helps your business website by improving its page ranking with search engines like Google, Bing or Yahoo. It is what you usually see displayed below the title and the URL. Since this will help your business a lot, you may wonder now how you can create a good and effective meta descrip...

Aside from connecting people from different parts of the world, social media is also one of the tools that businesses used not only get followers but even convert those followers into potential customers. Based on studies, more than 90% of marketers also claimed that social media marketing generated massive exposure for their company and exposure is really a good way to generate more income as well. Aside from that, an effective social media marketing strategy also helps your websites SEO . Here There are just some of the ways that can help you to effectively build a social media marketing strategy for your business, aside from getting followers. Always set your goals: You have figure out what you want out of social media. Take note that social media marketing success is just like a marathon, it takes time and it's not successful in an instant. Your goals should be Specific, Measurable, Attainable, Relevant and Timely. Having vague or unclear goals doesn't hel...

When we hear the word title, you might think of movie titles or maybe book titles. That concept also applies for title tags in SEO . Title tags are the titles of each web page and are also considered the best return on investment in SEO strategies and techniques together with web marketing since they are low in effort upon creating them but the returns, particularly the organic web traffic is high.  Title tags are the content that describes what the web page is all about. In short, title tags are what is seen as ‘the name’ of the website for both Google and your audience which also help increase web traffic of a specific website. Title tags are also considered the most important element of on-page SEO optimization.  Title tags typically appear as a clickable headline in a search engine. It is also used to represent the web page and provide a clear and comprehensive idea of what the page is all about. An effective and catchy title tag is one of the web marketin...