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Showing posts from January, 2021

Top Tips for Exciting & Engaging Copy

  You can’t deny that exciting copy is an integral part of your content creation . It’s the backbone of everything you do within your content strategy . So, how do you make sure it captures your audience attention…and keeps it! Here are our top tips at Digital Freak on how to create exciting and engaging copy that keeps your viewers reading.     Keeping reader’s attention is harder than you may think, with only more than 40% of viewers moving on after spending only 15 seconds on a specific page. That means you really have 15 seconds to try and grab people’s attention.   At Digital Freak, we’re all about content creation and copy that stands out from the crowd and engages your audience to keep reading. Still, it’s often easier said than done.   With so many skim-readers and easily-bored minds, how do you make sure your copy makes people wanting more?   Pay Attention to The Language You’re Using   Powerful language is a great wa...

SEO Dos and Don’ts For 2021

While we wrap up 2020, it's clear this year has brought with it a lot of lessons, including how vital good SEO and solid digital marketing strategy is for businesses today.  It’s also shown every SEO company that you need to keep adapting and improving your strategy.  Here’s some tips from the leading SEO expert in Melbourne on how you can improve your SEO strategy for the new year.     2020 has shown us it's time to get rid of bad habits and focus on the new. Your SEO strategy should go through the very same audit as we beckon on a new year. Formulating the ideal digital marketing strategy is an on-going process that will keep changing as you learn and grown.   So, in a much similar fashion we’ll start with all the things you should move away from when it comes to SEO in 2021:   Ø   DON’T Overpack your content with key words. You’ll find far better results in  choosing specific relevant keywords for your content .   Ø...