How To Write A Good Blog Post

Writing a good blog post is all about knowing the tricks of the trade.  You don't have to be an experienced writer, but it does help to know how to use content creation and SEO to your advantage.  Blogging is all about establishing growth and increasing your chances of getting found online.  Good blog posts are engaging and interesting.  They should capture a clear targeted audience and use web marketing tactics to stand out from the crowd.  Here's a few tips we've put together on how to write a good blog post.

Write for your targeted audience

Do some research on your target audience.  Without knowing your audience, you might be writing content that is entirely irrelevant.  Finding your focus enables you to succeed in web marketing.  You can use SEO to deliver relevant content to your targeted audience.

Write genuine, engaging content

When writing a good blog post, you need to write about genuine stuff.  Content creation is all about writing information that draws your audience in.  They should be begging for more, returning to your blog again and again.  Throughout your blog, you may use SEO to increase your visibility online.  SEO works with the use of key words.  A search engine will sort web pages and documents based on the relevance and popularity of the key search terms.

Write with links and key words

Wherever possible, try to include links in your writing.  You can highlight key words and link them to other blogs or websites that contain useful information.  This is a key web marketing strategy that increases your clicks and boosts your blog's search engine rankings.

Write with images 

Large clumps of writing can be a bore.  Strive to structure your blog posts so that they are easy to read.  Readers will visit your blog because of good SEO and web marketing strategies, but because they want stimulation.  You can do this by presenting your information clearly.  Your blog should be visually appealing with images that complement your writing.  There are many sites that provide free stock images that you can use.  Otherwise, sign up for a subscription for access to thousands of images. 

Write and be active

Part of being a successful blog writer is engaging with your audience.  If you have an area for comments, be sure to respond to these regularly.  It's important to engage and connect with your target audience.  It can be as simple as thank you notes or smiley faces, but acknowledgment is key to a successful and lasting blog readership.  In addition to responding to comments, you should be active on social media platforms.  These are a good way to advertise your blog and encourage more followers.  It's also a free and easy way to use web marketing to gain more clicks.